Frequently Asked Questions

Straight answers about how we help law firms grow with less effort.

At Integrity First Technology Solutions (IFTS), we believe transparency builds trust. Below you’ll find answers to the most common questions attorneys ask us about our systems, results, and guarantees. If you don’t see your question here, our team is just a call away.

About IFTS

How is IFTS different from other law firm marketing agencies?

Most marketing agencies take a one-size-fits-all approach — they sell websites, ads, or SEO packages without truly understanding how law firms get clients. At IFTS, we specialize exclusively in law firm marketing and build complete systems that generate predictable leads while requiring very little of your time.

We also guarantee results. If you’re not seeing the promised growth, we’ll refund your money. And unlike other agencies, we only work with one firm per practice area, per county. That means when you partner with us, your direct competitors are automatically locked out. Our focus stays on growing your firm — not theirs.

Results & Guarantees

What results can I realistically expect from your marketing systems?

Our results depend on the package you choose. With our Local SEO + Review Management System, most firms generate 1–4 new clients per month. With our Video + Content Marketing System, our partners see 4–8 new clients per month starting in month three. These aren’t vanity metrics — they’re new consultations that turn into real cases.

We don’t overpromise quick wins. Instead, we build a system that grows consistently over time. The first 1–2 months are focused on setup, optimization, and creating your content foundation. By month three, you’ll begin to see predictable lead flow and client growth.

Do you guarantee results?

Yes. 

We are one of the few legal marketing agencies confident enough to guarantee outcomes. For the Local SEO + Review Management System, if the system doesn’t pay for itself within three months, we’ll give you your money back. For the Video + Content Marketing System, we guarantee at least 4 new clients per month by month three — or we’ll refund your money, no questions asked.

This guarantee aligns our incentives with yours. If you don’t win, we don’t win. It’s that simple.

How quickly will I start seeing new clients?

While every market is different, most attorneys see initial traction within the first 1–2 months as we set up your content, optimize your Google presence, and begin review collection. By month three, our systems are fully active, and that’s when predictable growth begins — 1–4 new clients/month with Local SEO, and 4–8 clients/month with the Video + Content System.

Unlike quick-fix marketing gimmicks, our approach compounds over time. The longer you run the system, the stronger your online presence, authority, and lead flow become.

Time & Process

How much of my time is required each month?

Attorneys are busy — and we designed our systems with that in mind. The Local SEO + Review Management System requires less than one hour of your time per month. We handle the SEO, the content, the review requests, and the reporting. You simply approve what you’re comfortable with, and we take care of the rest.

The Video + Content Marketing System requires even less: about two hours per quarter. You provide four short videos per month (or we can interview you to create natural responses), and our team transforms that video into blogs, social media posts, ads, Google updates, funnels, and more. You stay focused on practicing law while your marketing runs in the background.

Do I have to be on camera for the Video + Content Marketing System?

No — although many of our clients choose to appear on camera because it builds trust with potential clients, we offer several alternatives. You can provide written answers to scripted questions, and our team will create AI-generated videos in your voice and tone. This gives you professional, consistent video content without ever stepping in front of a camera.

We also make the video process as easy as possible. If you’d like to appear on camera, we’ll handle scripting, coaching, and editing — so you just show up and talk about what you know best: your clients and your practice.

Packages & Services

How do you optimize for SEO and AI search results?

Traditional SEO is still essential, and we optimize every piece of content — blogs, video transcripts, Google Business Profile posts, and more — to rank on Google. But in 2025, AI bots like ChatGPT, Gemini, and Microsoft Copilot are becoming gatekeepers to search results. If your firm isn’t optimized for AI discovery, you risk being left behind.

That’s why we go beyond SEO to include AI Engine Optimization (AEO). We structure your content so AI systems understand and recommend your firm when potential clients ask legal questions. This ensures your firm isn’t just visible in search — it’s recommended by the very tools clients are beginning to trust most.

What if I already have a website or another marketing provider?

No problem.

We can integrate with your current site or marketing tools — or, if needed, build a new website that’s modern, mobile-optimized, and designed to convert visitors into clients. Many of our clients come to us after working with other providers who didn’t understand the legal market.

Whether you’re starting from scratch or looking to improve what you already have, we’ll build a customized system that fits your practice and delivers results.

Exclusivity & Availability

What if my competitor is already working with you?

If your competitor has already partnered with us, that practice area in your county is no longer available.

We never work with two firms competing in the same market — period. 

This exclusivity protects your investment and ensures that all of our focus, strategies, and resources are dedicated to growing your firm.

That’s why it’s important to check availability now. Once a competitor locks in their county, the system is off the table for you.

How do I know if you’re available in my county?

Because we only work with one law firm per practice area, per county, availability is limited.

The fastest way to find out if we’re available is to schedule a free consultation and check your county.

Once you’re locked in, your competitors are excluded — giving you complete market exclusivity and our full focus on growing your practice.

Still Have Questions?

Every firm is unique, and FAQs only cover so much. Let’s talk about your goals and show you exactly how our systems can work for you.

Integrity First Technology Solutions (IFTS) helps law firms grow by delivering honest, results-driven marketing that focuses on client acquisition—not vanity metrics. IFTS combines deep legal industry knowledge with advanced technical expertise to help consistently generate 4–8 new clients per month for our law firm clients. With IFTS, you’ll always know what you’re paying for, why it works, and that your success is our top priority.

37 McMurray Rd Suite 106 Pittsburgh, PA 15241

412-715-6266

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